Category Archives: Business

7 Technology Related Trends That Are Coming To A Place Near You!

The mobile phone looks like being the first truly successful convergence device since the Teasmade. The killer application combination will be location tracking (through GPS or similar), high bandwidth and new services. Don’t underestimate customers inventing uses either, like using Bluetooth to see who is up for flirting on the bus, in the train carriage,… Read More »

Talking Turkey

This week the nation’s eyes were focused on a turkey farm in East Anglia. With an outbreak of avian influenza and the accompanying outbreak of news reports, insight pieces and radio phone-ins, the employees and residents were overwhelmed. Not every organisation will face that kind of media intrusion into their dealings, nor will they have… Read More »

Structured Training Open Courses Receive CPD Accreditations

All of our Courses are now CPD Accredited (Continuing Professional Development). The world in which all professionals practice is changing. Global competition has never been more intense, clients are more demanding and technology offers new ways of working. The knowledge base of the professionals and of the sectors in which they operate has also increased.… Read More »

Where Have All The Sales Leaders Gone?

Many sales teams aren’t led but managed. Sales Directors, National Sales Managers & Field Sales Managers all need to occupy the leadership space, but many don’t, preferring to stand only on management ground. Below we explore the some of the reasons why sales leadership (and leaders) are not the visible force they should be: Management… Read More »

The Modern Sales Professional’s Glossary of Competitive Advantage

These are some of the concepts that are helping the modern sales organisation effectively engage with their most demanding customers and prospects. Customer Value Proposition – The total offer as perceived by the customer. It’s the interdependencies and emphasis of the various elements that creates a unique CVP (or not). Salespeople, and the way they… Read More »

Selling Styles – Which One Are You?

9/1 The Pressure Seller:The main concern of a 9/1 Seller is to get the business, and the customer’s attitude is of secondary importance to this selling style in gaining this objective.They are achievement orientated, proving themselves through high performance. Their sales approach is forceful, and requires the Seller to do most of the talking. They… Read More »